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The first step in writing a sales letter is to get a list of addresses of prospective buyers. To get such a list
The second step is to send each of the buyers on your list a sales letter. The sales letter that you send represents your company. If it looks good, you look good. if it looks bad, you look bad. If there are mistakes in the letter the quality of your product is questioned. Effective sales letters generally have four paragraphs and are arranged in the following manner.
Paragraph One: Attracting Attention
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This article from the US Customs Service is intended as a general explanation of import requirements for a person interested in establishing an importing business in the USA or a person who may be importing something for personal use only (not for resale) into the USA.
To speed customs clearance, the import community and the Customs Service have created the Customs Automated Commercial System (ACS), which electronically receives and processes entry documentation and provides cargo disposition information. Cargo carriers, customs brokers, and importers may use the system, which reduces clearance time from days to hours or even minutes. Persons entering into the importing trade who intend to file their own entry documentation with Customs are encouraged to explore this method of transacting business. Also, those importing merchandise either for their own use or for commercial transactions may use a customs broker who transacts customs business using the Automated Broker Interface (ABI) in combination with ACS.
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An Introduction
This is a brief introduction to e-mail marketing strategy. Exporters are discovering that the internet can be a fast, cost-effective, and efficient way to market and sell their products to buyers around the world. As the world wide web enters its second decade sellers are starting to understand just how powerful the web can be as a marketing and selling tool.
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A Must Have in Today's Business World
If you want to sell your product in today's business world you need a web site. Those companies without a web site are at a serious disadvantage. Buyers these days expect sellers to have a web site. Those who do not have one are looked upon as not knowing how to do business in the modern business world.
Let's look at it this way. Let's say that you called a company and asked for their fax number. They replied that they do not have a fax number because they don't use a fax machine. What would you think about this company? You would think that they were small, not serious, and didnÕt know how to conduct business.
And so it is with a web site. If a buyer sees that you as a seller do not have a web site your company looks small. Regardless of how big your company is, if you do not have a web site then to the buyer you are small.
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More and more Americans, Canadians, and importers/wholesalers around the world are using B2B (business to business) web sites to look for and buy their products. In the next few years the majority of all goods purchased from foreign exporters by US and Canadian importers will be bought from B2B web sites.
The Database List of USA Importers and Buying Agents CD () has a List of the Top 158 B2B Web Sites Used by Importers in the US and Worldwide to Buy Their Products. Some of these web sites can be used free of charge, other sites you must pay a small monthly fee.
A recent study by Forrester Research estimates that global B2B e-commerce trade will grow from about $406 billion in 2000 to a incredibly high $2.7 trillion in 2004. E-commerce helps businesses operate more cheaply and efficiently. B2B e-commerce helps exporters and importers work better together on industry supply chains.
B2B Web Sites are the Wave of the Future
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下面,进入正题。是全英文的,更便于外贸同行们去领悟,分成“正解”和“禁忌”两部分。
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60萬,是中國目前已經具備外貿經營資格的企業數。雖然其中很大部分還沒有自營出口實績或是出口量極小,但毫無疑問,已經開放的市場和龐大的競爭者正不斷擠占外貿公司的生存空間。
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工商時報/工商經營報/經營知識/D3版 楊珮玲 |
2008/5/14
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石文南/台北報導
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跟許多高材生一樣,北一女中學生柯惠瑄放棄台大會計系,選擇國防醫學院醫學系。他們主要是選系不選校,這些高材生認為,在不景氣的時代,醫科可以提供更加就業保障。(劉宗龍攝) |
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【聯合報╱編譯夏嘉玲/報導】
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2008.05.14 04:57 am
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中央社
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受四川汶川大地震影響,都江堰市的聚源鎮中學教學樓倒塌,有九百人被活埋,救難人員搶救當中。(法新社) |
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eBay在澳洲推PayPal 遭調查
(2008/05/13)
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